The 2023 FEDA Annual Conference will be presented at the Omni PGA Frisco Resort in Frisco, Texas from Oct. 24-27, 2023.

10:30-11:30 a.m. CDT, Wednesday, July 19

Hear from the FEDA Data Portal and Support Center project team about new features and improvements to this critical industry database. Attendees will also learn about upcoming plans for the FEDA Data Portal, including partnerships with technology companies to develop configure, price, quote (CPQ) applications that tie into the portal's wealth of standardized product information.

Participants will receive a webinar link after registering. Please login using your FEDA credentials. Open only to FEDA dealer members.

Dealers will learn how to access and download product data in the FEDA Data Portal.

Monthly metrics, trends, and key takeaways on the state of the logistics industry to help dealers plan for the coming months. Learn more at http://www.eshipping.biz/

Learn more about cybersecurity basics and what individuals can do to protect their company from online threats. The program was moderated by Rich Walsh, president and CEO of SmartSource Management, and featured insights from a panel of experts, including Matthew Eggers, vice president of cybersecurity policy and legislation for the U.S. Chamber of Commerce; James Rogers, CIO for KaTom Restaurant Supply; and Mary Ellen Seale, director, CEO and founder of the National Cybersecurity Society.

Chef, restaurateur, New York Times Best Selling author and Emmy Award-winning TV host, Guy Fieri is one of the world’s most recognizable and influential culinary stars. Fieri shared how he helped lead an inspiring and successful campaign to support and rebuild the restaurant industry during and after COVID.

10:30 a.m. CDT Tuesday, Dec. 6

The value-added sales call is the tactical execution of the Value-Added Selling Process®. The eighth and final part of the 2022 Live Webinar series will demonstrate a step-by-step execution of the process in front of the customer.

This webinar will include:

• Opening with impact by establishing rapport and previewing objectives
• Customer needs analysis
• Content areas of probing: S-C-P® Formula
• Multi-level customer needs
• Presenting your company’s solution with style and substance
• Closing strategies and handling customer resistance

At the end of this webinar, participants will be able to:

• Tactically execute the sales call
• Uncover the customer’s needs
• Present a compelling solution
• Gain the customer’s commitment

Participants will earn 1 credit toward a sales strategies certification.

10:30 a.m. CDT Tuesday, Nov. 8

In this phase of the sales process, dealers are supporting the customer and providing a smooth, seamless transition. Part seven of the 2022 Live Webinar Series on value-added selling will discuss after-market strategies for delivering on all the promises made to the customer on the front end.

Topics covered in this webinar include:

• Value reinforcement – Reminding the customer of your value-added services
• Leveraging – Achieving maximum account penetration

At the end of this webinar, participants will be able to:

• List three ideas to reinforce the value of your solution
• List three ways to leverage your existing relationships
• Describe cross-serving and how to implement this idea

Participants will earn 1 credit toward a sales strategies certification.

Young industry leaders learned how one company built a culture focused on diversity and inclusion, which included leadership’s strong commitment and accountability for creating opportunities for candidates of color, expanding global and diverse talent and building a more inclusive workplace. 

Steve Forbes is chairman and editor-in-chief of Forbes Media, one of the world’s most successful business magazines for more than a century. An internationally recognized expert in global economics and finance and an advocate for businesses, Forbes shared his concerns about the most serious barriers impacting U.S. economic recovery, including inflation’s effect on the current and coming stock market; proposed tax hikes; the impending wave of antitrust actions; and regulatory blunders that are crushing American ingenuity.