Digital marketing technologies have become more integrated in organizations and sales teams over the past few years but the onset of the pandemic has made tools such as artificial intelligence and customer relationship management essential components to maintaining and growing a business. This Young Industry Leaders Open Forum discuss how young professional are using digital marketing tools in their positions and to help their organizations heighten their sales strategies. Earn 1 credit toward FEDA Digital Marketing Certification.

In this session, Lindsay Goetting provides digital solutions to a constantly evolving buyer's market. Digital marketing is non-optional when it comes to reaching and converting more prospects. Lindsay Goetting will outline 4 key areas needed to develop a comprehensive digital marketing calendar with realistic frequencies and priorities. If you are eager to build consistency and competency in the digital marketing 'arena,' without it being a total drain on your time and resources, this webinar is for you.

In this session, Lindsay Goetting provides a 3-part course on the "what," "how," and next steps of digital sales and marketing.