10:30 a.m. Thursday, Sept. 8

Part five of the 2022 Live Webinar Series on value-added selling will cover persuasion. This webinar will teach participants about polishing their image, creating distance between themselves and the competition and convincing the customer their solution is the value-added solution.

Topics in this webinar will include:

• Differentiating – Making your solution different than other alternatives
• Presenting – Communicating the value-added solution

At the end of this module, participants will be able to:

• Create distance between your solution and other alternatives
• Present a compelling reason for the buyer to choose your alternative

Participants will earn 1 credit toward a sales strategies certification.