2022 Live Webinar Series - Full Eight-Part Series

Includes a Live Event on 06/14/2022 at 10:30 AM (CDT)

FEDA distributor member companies that purchase the full series package may sign up multiple individuals in their organization to attend the sessions for a single registration fee of $800. To add individuals to the registration, please email George Maul at george@feda.com.

This eight-part live webinar series will provide distributors and their sales teams with the skills and confidence they need to implement the value-added selling process, which follows the philosophy of "add value, not cost; sell value, not price.”

Individuals who complete the eight-part live webinar series will learn the following:

  • Define Value-Added Selling and explain why it makes sense for your organization
  • Detail your value-added services and articulate this persuasively to prospects and customers
  • Describe the buyer’s Critical Buying Path®
  • List the customer’s unique set of needs at each stage of the Critical Buying Path®
  • Discuss the skill sets needed at each step of this path to advance the sale
  • Clearly define the ideal prospect
  • Clearly define what makes your solution different
  • Discuss the four-step, value-added sales call
  • Name and demonstrate the three strategic questioning areas
  • Describe persuasion strategies and how to apply these to your product or service
  • Describe how to close with confidence
  • Respond effectively to price resistance
  • Demonstrate their newly acquired skills in a group role-play situation

Participants will earn 8 credits toward a sales strategies certification.

Key:

Complete
Failed
Available
Locked
Part 1 - Introduction to Value-Added Selling: Philosophy and Strategy
05/12/2022 at 10:30 AM (CDT)   |  60 minutes
05/12/2022 at 10:30 AM (CDT)   |  60 minutes Please join the webinar using the GoToWebinar link in the confirmation email that was sent to your email address. If you need assistance, please contact George Maul at george@feda.com
Part 1 Quiz
5 Questions  |  Unlimited attempts  |  0/5 points to pass
5 Questions  |  Unlimited attempts  |  0/5 points to pass Quiz for 1 credit toward sales strategies certification.
Part 2 - Custom Messaging Basics
06/14/2022 at 10:30 AM (CDT)   |  60 minutes
06/14/2022 at 10:30 AM (CDT)   |  60 minutes Click here to join the webinar.
Part 3 - Value-Added Focus Strategies
07/13/2022 at 10:30 AM (CDT)   |  60 minutes
07/13/2022 at 10:30 AM (CDT)   |  60 minutes Click here to join the webinar.
Part 4 - Value-Added Focus and Persuasion Strategies
08/11/2022 at 10:30 AM (CDT)   |  60 minutes
08/11/2022 at 10:30 AM (CDT)   |  60 minutes Click here to join the webinar.
Part 5 - Value-Added Persuasion Strategies
09/08/2022 at 10:30 AM (CDT)   |  60 minutes
09/08/2022 at 10:30 AM (CDT)   |  60 minutes Click here to join the webinar.
Part 6 - Value-Added Support Strategies
10/18/2022 at 10:30 AM (CDT)   |  60 minutes
10/18/2022 at 10:30 AM (CDT)   |  60 minutes Click here to join the webinar.
Part 7 - Value-Added After-Market Strategies
11/08/2022 at 10:30 AM (CST)   |  60 minutes
11/08/2022 at 10:30 AM (CST)   |  60 minutes Click here to join the webinar.
Part 8 - Value-Added Selling: The Value-Added Sales Call
12/06/2022 at 10:30 AM (CST)   |  60 minutes
12/06/2022 at 10:30 AM (CST)   |  60 minutes Click here to join the webinar.
Part 1 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 2 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 3 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 4 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 5 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 6 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 7 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.
Part 8 Credit
Live Viewing: 1.00 Sales Strategies credit and no certificate available
Live Viewing: 1.00 Sales Strategies credit and no certificate available 1 credit for sales strategies.