From Good to Great Leaders

Recorded On: 09/11/2025

  • Register
    • Distributor Member - Free!
    • Manufacturer Member - Free!
    • Business Services - Free!

Chosen as one of the "Greatest Living Business Minds" by Forbes, Jim Collins has spent more than a quarter-century learning what separates good enterprises from great ones. The results of his research have served as the basis for his seven best-selling management books, including Good to Great. At the 2025 FEDA conference, Collins demonstrated how FEDA members can use the flywheel concept to develop models for generating momentum and building sustained success.

Jim Collins

Business Researcher, Author

Jim Collins is a student and teacher of what makes great companies tick and a Socratic advisor to leaders in the business and social sectors. Having invested more than a quarter century in rigorous research, he has authored or co-authored a series of books that have sold in total more than 10 million copies worldwide. They include Good to Great, the No. 1 bestseller, which examines why some companies make the leap and others don't; the enduring classic Built to Last, which discovers why some companies remain visionary for generations; How the Mighty Fall, which delves into how once-great companies can self-destruct; and Great by Choice, which uncovers the leadership behaviors for thriving in chaos and uncertainty. Jim has also published two monographs that extend the ideas in his primary books: Good to Great and the Social Sectors and Turning the Flywheel.

His most recent publication is BE 2.0 (Beyond Entrepreneurship 2.0), an ambitious upgrade of his very first book; it returns Collins to his original focus on small, entrepreneurial companies and honors his co-author and mentor Bill Lazier.

Driven by a relentless curiosity, Collins began his research and teaching career on the faculty at the Stanford Graduate School of Business, where he received the Distinguished Teaching Award in 1992. In 1995, he founded a management laboratory in Boulder, Colorado, where he conducts research and engages with CEOs and senior leadership teams.

In addition to his work in the business sector, Collins has a passion for learning and teaching in the social sectors, including education, healthcare, government, faith-based organizations, social ventures, and cause-driven nonprofits. In 2012 and 2013, he had the honor to serve a two-year appointment as the Class of 1951 chair for the study of leadership at the United States Military Academy at West Point.

Collins holds a bachelor's degree in mathematical sciences and an MBA from Stanford University, as well as honorary doctoral degrees from the University of Colorado and the Peter F. Drucker Graduate School of Management at Claremont Graduate University. In 2017, Forbes selected Collins as one of the 100 Greatest Living Business Minds.

Key:

Complete
Failed
Available
Locked
Keynote Presentation: From Good to Great Leaders
Open to view video.  |  90 minutes
Open to view video.  |  90 minutes Jim Collins' keynote presentation from the 2025 FEDA Annual Executive Leadership Conference.
Master Class with Jim Collins
Open to view video.
Open to view video. Jim Collins' master class from the 2025 FEDA Annual Executive Leadership Conference.
Quiz
4 Questions  |  1 attempt  |  0/4 points to pass
4 Questions  |  1 attempt  |  0/4 points to pass Please complete this quiz to receive 2.5 credits toward a FEDA Leadership certification.
Certificate
2.50 Leadership credits  |  No certificate available
2.50 Leadership credits  |  No certificate available