2022 Live Webinar Series - #1 Introduction to Value-Added Selling: Philosophy and Strategy

10:30 a.m. CDT Thursday, May 12, 2022

Part 1 of the  2022 Live Webinar Series on Value-Added selling will provide attendees with a strategic overview of the customer-oriented sales philosophy, which states "Add value, not cost; sell value, not price." Value-added salespeople are more focused on making a difference than simply making a deal. They understand that a cheap price is not the only way to compete - instead, they compete with their total value-added solution.

Topics covered in this session include:

  • Introduction to Value-Added Selling
  • The value-added philosophy
  • How to define value
  • Identifying your value added
  • The profit impact of value added
  • The three dimensions of value
  • Introduction to the Critical Buying Path®
  • The Value-Added Selling Process®
  • How to sell the value-added solution

At the end  of the webinar, participants will be able to:

Define Value-Added Selling;

  • Identify their value-added services
  • Describe why buyers object on price
  • Detail three ways to sell the value-added solution
  • Define the Value-Added Selling Process®
  • Understand the customer’s Critical Buying Path®

Participants will earn 1 credit toward a sales strategies certification.

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#1 Introduction to Value-Added Selling: Philosophy and Strategy
Open to view video.
Open to view video. Part 1 of the 2022 Live Webinar Series on Value-Added selling will provide attendees with a strategic overview of the customer-oriented sales philosophy, which states "Add value, not cost; sell value, not price." Value-added salespeople are more focused on making a difference than simply making a deal. They understand that a cheap price is not the only way to compete - instead, they compete with their total value-added solution.
Quiz
5 Questions  |  Unlimited attempts  |  0/5 points to pass
5 Questions  |  Unlimited attempts  |  0/5 points to pass Quiz for 1 credit toward sales strategies certification.
Credit
1.00 Sales Strategies credit  |  No certificate available
1.00 Sales Strategies credit  |  No certificate available 1 credit for sales strategies.