FEDA Learn Institute
Modern Marketing to Influence and Convert Prospects
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In this session, Lindsay Goetting provides a 3-part course on the "what," "how," and next steps of digital sales and marketing.
This hour long course covers the following topics:
- Part 1: Overview and goals of content marketing in the modern world - what's in it for you?
- Part 2: Identifying your buyer personas and how that relates to your product/service "tiers"
- Part 3: Build your digital marketing toolkit: dynamic tools for analytics, social media, content generation and more
Upon completion of this course, you will earn 1 credit for the FEDA Sales Strategies Certification.
Key:
Course Handout
Open to download resource.
Open to download resource.
This activity is an aid to further your understanding and can be used as a resource after the course.
Modern Marketing to Influence and Convert Prospects Recording
Open to view video.
Open to view video.
Modern Marketing to Influence and Convert Prospects Quiz
8 Questions | 3 attempts | 7/10 points to pass | Graded as Pass/Fail
8 Questions | 3 attempts | 7/10 points to pass | Graded as Pass/Fail
This is a 10-question quiz which includes multiple choice, true or false and fill in the blank. Please complete and pass in order to receive credit for the course.
FEDA Certification Credit
1.00 Digital Marketing Credit credit | No certificate available
1.00 Digital Marketing Credit credit | No certificate available
Upon completion of this course, you will earn 1 credit for the FEDA Sales Strategies Certification and 1 credit for the FEDA Digital Marketing Certification.
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